Press kit & imprint

The brand, in one place.

Logo files, colours, type and a few house rules for anyone writing about us or working with us. Then who we are, legally.

the palette

Colours.

Three to build with, five from the swimwear. Each one is named after the thing it was matched to. Tap a chip to copy its hex.

the letters

Type.

Serif · everything you readAaBored in Paradise.EB Garamond. Headlines, body, prices. Sentence case, quiet and roomy.
Marker · the notes in the marginAamade to last.Hand-lettered, lowercase, a little tilted. Labels and asides only, never body copy.
house rules

Do's & don'ts.

Do: Cocoa on oat, oat on dark. Keep the contrast high.
Do: Give it room: at least the star's height all round.
Collectif Créatif
Do: Write it Collectif Créatif. That order, with the accent.
Don't: Don't stretch, squash or skew it.
Don't: Don't recolour it outside the palette.
Don't: Don't add shadows, glows or outlines.
Don't: Don't sit it on a busy photo it can't stand out from.
Créatif CollectifCollectif Creatif
Don't: Don't flip the name or drop the accent.
50% off
Don't: Don't put it next to a discount. We're never on sale.
for a story

Press.

Writing about us, styling a shoot, or planning a collab? Write to the studio. We reply within two working days and send images, samples and the founder's words on request.

  • Founded by: Malak Krafess
  • Based in: New York, NY
  • Makes: Small-run swimwear in regenerated ECONYL®
  • Ships to: The US, the UK, Europe and the rest of the world
  • Gives back: A fixed amount from every order to a cause the customer picks
  • Pricing: Never on sale. No codes, no seasonal discounts